Ginew is Native American: blending contemporary Native American style with Ojibwe, Oneida, and Stockbridge-Munsee design elements in heritage-quality apparel and merchandise.
VANCOUVER, British Columbia (PRWEB)
August 23, 2022
Raven Indigenous Capital Partners, North America’s only indigenously managed and owned investment firm, announced a $500,000 investment in Ginew Inc., an indigenously owned apparel company located in Portland, Oregon.
Raven uses proprietary measurement and metrics of Indigenous impact to pursue investments in businesses that are innovative, scalable and focused on Indigenous advancement. “I felt proud when I first experienced the Ginew brand and clothing collection. It reflects the excellence of the local population on a scale I have not seen in the market. This set us on a journey to learn about this family business and their vision for revitalizing the local economy,” commented Jacqueline Jennings, Venture Partner, Raven Indigenous Capital Partners. “We are thrilled to support Ginew as it grows its collection, increases its international presence and transforms local involvement in the apparel industry.”
Ginew designs and creates a contemporary Native American collection, with each item drawing inspiration from the owners’ cultures. Ginew incorporates family symbols and teachings into its clothing and merchandise while constructing them from premium materials. Selvedge denim, wax canvas and artist-designed shirts are examples of the American-made items in Ginew’s collection.
Raven’s investment supports strategy, growth and a deep product roadmap. Seeking social and economic impact by promoting local identity, traditions and knowledge are shared values between Ginew and Raven. This investment will help drive several of Ginew’s initiatives:
- Transform home ownership in the garment industry
- Engage in relational versus transactional interactions
- Nurture a culture-centric approach to business
- Develop a stable and sustainable local economy
- Support change and the well-being of people and the planet
“Ginew is a very personal brand. We include our Ojibwe, Oneida and Stockbridge-Munsee heritage and family stories in our collection. Raven and Ginew are very compatible culturally, which is very important to us as we strive to accelerate Native capabilities. One of our first priorities is to carefully expand our collection,” commented Amanda Bruegle, co-founder of Ginew Inc.
The essence of the Ginew brand is deeply rooted in connecting with a diverse community through storytelling while transforming the garment industry. “We are very intentional about our supply chain and choose collaborators who share our mission to bring positive social and economic outcomes. Amanda and I are committed to transforming the local narrative in the apparel industry and are grateful for Raven’s support,” notes Eric Broad, Co-Founder of Ginew Inc.
About Raven Indigenous Capital Partners Raven Indigenous Capital Partners removes the barriers to driving Indigenous entrepreneurial success. With the flow of capital through impact investing, Raven provides capacity building support to strengthen the local economy. Raven provides entrepreneurs with access to resources while enabling investors to invest in competitive returns and long-term social and environmental impact. The organization’s namesake, The Raven, is at the heart of rebirth and transformation, creating a just and prosperous future for Indigenous people in Canada and the United States. Learn more: RavenCapitalPartners.ca.
About Ginew Inc.
Ginew is Native American: blending contemporary Native American style with Ojibwe, Oneida, and Stockbridge-Munsee design elements in heritage-quality apparel and merchandise. As a local business, Ginew cares about sustainability in the apparel ecosystem, from Earth to humanity. Ginew aims to connect with a diverse community through storytelling and symbols sewn into premium items. Ginew invites others, Indigenous and non-Indigenous, to understand and carry the history and culture created in the collection. Learn more: GinewUSA.com.
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