NCTC REBRANDS NATIONAL CONTENT AND TECHNOLOGY COOPERATIVE

The renewed identity embodies NCTC’s expanded commitment to helping members unlock new revenue as well as cost-saving strategies

Orlando, Florida, July 25, 2022 /PRNewswire/ — NCTC, the National Content and Technology Cooperative, representing 700+ independent communications service providers that connect one-third of North American and US households and businesses to the world, introduced today at The independent show a new name, logo and vision for the future, demonstrating its adaptability to the rapidly changing industry landscape.

The identity developed reflects NCTC’s commitment to innovation and value goes beyond providing significant cost savings to help members, developers and vendors realize new revenue opportunities. By bundling new technologies, proven solutions and best practices, every partner and customer wins. The association is actively engaged in helping content providers, broadband providers and suppliers evolve their business models to implement powerful new video, data and mobile solutions.

NCTC will now be known as National Content & Technology Cooperative. The change from the National Cable TV Coop reflects the new world in which service providers are thriving. The new identity and slogan “Stronger Together” emphasizes that in today’s competitive and complex market, success is achieved through collaboration. There is strength in numbers. NCTC can obtain the most competitive deals for the highest quality products and services on the best terms for members who combine the implementation of new projects and improvements.

“Our new name and logo are just the beginning of how we’re retooling,” said NCTC CEO Lou Borrelli. “Our design reflects our commitment to deliver savings, solutions and strategies in everything we do. Our name and look may be new, but our significant cost savings programs, services, networks and partners remain the same and will only get better.”

NCTC was founded as a not-for-profit organization with the goal of helping members acquire competitive video programming and the vital technologies needed to deliver world-class services that define the infrastructure of their communities with vision, value and purpose.

Suppliers rely on NCTC as their primary one-stop portal for doing business with its diverse members of various sizes. By identifying and negotiating with best-in-class suppliers, NCTC provides unmatched volume-based discounts.

While the organization evolves to help members embrace innovation and generate new revenue streams, its mission remains unchanged: to ensure that all members and partners are empowered with knowledge to remain competitive and sustainable.

“Technology is the future,” Borrelli added. “As the industry is constantly changing, our mandate is to develop and help our members realize new revenue-generating businesses. This change is a huge undertaking that we hope will lead to better communications, shared participation and a unified community moving together for the benefit of all. “

To reflect the rebranding, NCTC plans to launch a new website that will introduce many new technologies and solutions to its Marketplace platform. These initiatives support the organization’s commitment to ease, fairness, experience and education.

About NCTC

The National Content and Technology Cooperative (NCTC) was founded as a not-for-profit organization with one mission: to help members competitively acquire the video programming and vital technologies needed to deliver world-class services that define the infrastructure of their communities of vision , value and purpose. NCTC makes purchasing and deployment easy and affordable for its 700+ independent communications service providers that connect one-third of all households and businesses everywhere North America and US territories. Beyond significant cost savings, the organization helps members unlock new revenue through emerging technologies, best practices and new ideas, ensuring the profitability, competitiveness and long-term sustainability of its member companies. For nearly 40 years, NCTC has been actively involved in helping network providers and suppliers evolve their business models to implement new video/data solutions to meet the changing media landscape. For more information visit: www.nctconline.org

Contacts:
Pam Gillis
NCTC
720-594-8085
[email protected]

Robert Brownlee
Bob Gold & Associates
310-320-2010
[email protected]

SOURCE NCTC

Leave a Comment