Tally Technology will drive fan engagement in the I-Tech Cup clash between AS Roma and Tottenham Hotspur

Tally platform to run event prediction game between top European clubs that showcases state-of-the-art technology for fans

THE ANGELS, July 29, 2022 /PRNewswire/ — Tally Technology (www.PlayTally.com), the leading global fan engagement platform, has launched a global prediction game for the I-Tech Cup competition featuring UEFA Europa Conference League champions AS Roma and English Premier League giants Tottenham Hotspur.

The I-Tech Cup, which takes place on the 30th July at the Sami Ofer stadium in Haifa, Israelcombines high-quality sport with the best of the ground-breaking technology driving innovation in this space.

Fans from all over the world can participate in Tally’s prediction game based on the clash between two European heavyweights. Available in any chosen language, it offers players an engaging prediction game featuring a series of questions about the potential outcomes of the game, with additional questions added at half-time. A leaderboard will be created allowing fans to test their football knowledge against others. The game can be enjoyed by fans along with the match action at http://www.play.predictionsgame.com.

Tally’s platform for continuous fan engagement will host the pick’em style game. Used by sportsbooks, broadcasters, leagues and teams to drive fan engagement and retention through prediction and trivia games, the platform is designed to create new revenue streams through sponsorship activation, player conversion and data creation.

Before kick-off in Israelone of the world’s major technology start-up hubs, Tally will take part in the Innovation Expo organized by SportsTech, featuring a range of leading global solutions and fostering innovation that is set to shape the future of the sports industry.

Brad VeteseCEO of Tally, said: Roma and Tottenham are teams with huge, loyal and global fan bases and this event offers us an ideal opportunity to showcase the capabilities and utility of our fan engagement platform.

“This competition is used to showcase the most advanced fan technology in the world. It’s an honor that Tally has been chosen to create a game that tests the knowledge of football supporters wherever they are, strengthening our position as a leader in global sports engagement.”

Tally Technology was founded in 2018 as a free-to-play prediction game for brands, professional sports teams, leagues and media platforms looking for a ready-made fan engagement platform. As part of the native game, Tally builds a database of unique users and collects data about those users’ games, bets, brand preferences, user spending and other insights.

Over the past four years, Tally has recorded more than 20 million predictions from individual users in North, Central and South America. It’s the fan engagement platform of choice for some of the biggest names in sports, including the Los Angeles Rams, Green Bay Packers, Buffalo Bills, Los Angeles Lakers, Atlanta Hawks, St. Louis Blues, Edmonton Oilers, Los Angeles Kings, Sierra and Atlético MG.

About Tally Technology Group

Tally, co-founded in 2018 by the Super Bowl champion quarterback Russell Wilson, is a fan engagement and user data platform company that collects and segments user data for its team, federation, broadcast and brand partners using white-labeled mobile platforms. Its partners use this data to increase sponsorships and direct revenue by providing personalized goods and services to their fanbase without the expense of social media marketing.

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SOURCE Tally Technology

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